In addition to the Women’s logo that was previously created, BioTalent required a logo for newcomers, and for their reports on accessibility in biotechnology. To keep with brand, all logos were created on a similar basis with unique shapes and BioTalent colours. They are distinguished with the colours, shapes and treatment of typography. Vertical and horizontal version were created for versatility across all marketing materials and future use.
Another project included online ads and print magazine ads for hiring. similar colours and elements are used across both mediums to create recognition. We banners were created in both french and english.